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PacknBag Case Study
The Challenge
PacknBag operates in a competitive packaging market where visibility across key product categories was inconsistent. Core commercial keywords were underperforming, category pages lacked strong search intent alignment, and organic traffic was not converting efficiently into enquiries.
Our Approach We implemented a structured, data-driven SEO and content strategy focused on revenue-driving visibility:
- Rebuilt category-level SEO to target commercial and bulk-purchase intent
- Improved site architecture and internal linking across packaging collections
- Optimised on-page content for search intent, not just keywords
- Strengthened technical SEO foundations to support scalable growth
Results(3 months)
- +94% organic revenue growth
- +68% increase in key conversions
- +40% growth in organic traffic
- Improved conversion rate from organic sessions
Traffic Stats
SEO Traffic and Revenue Growth
Keywords Ranking Growth
SEO Boost helped PacknBag improve search visibility by ranking key packaging keywords on the first page. This led to higher organic traffic and stronger visibility across core product categories.